Marketing Episodes

June 29, 2021

The Inevitability of Change

In this episode, Kristina is talking about change. Most people immediately get a negative vibe when that “C” word is mentioned… but hang with us! We are going through some major changes and want to share the exciting news. Tu...

Digital Marketing Marketing Adaptability Change

June 22, 2021

Captivate The Room With Your Voice

Kristina speaks with special guest Tracy Goodwin in this episode. They are talking about transformation, finding your voice and maximizing it to serve your audience and make an impact with your message. Our voice is the most ...

Marketing Business Growth For Wedding Professionals Voice

June 08, 2021

Goal Setting

Do you have goals for your business and are they attainable? In this episode, Kristina talks about goal setting; how having goals will keep you on track with your business and marketing plans and how goals can help drive you!...

Marketing Marketing For Wedding Pros Goal Setting

May 25, 2021

The Basics of SEO

In this episode, Kristina breaks down the basics of SEO… what it is, what it means, what it can do for you and how to implement it. SEO is a detailed ever-changing set of practices that gives your business a shot at the searc...

Wedding Professional Marketing Digital Marketing Marketing SEO

May 04, 2021

Your Backup Plan

In this episode, Kristina talks about a recent technology failure incident that could have been catastrophic for business had she not had the proper back-up plans in place. Almost everything we do revolves around digital or s...

Digital Marketing Marketing Marketing For Wedding Pros

April 27, 2021

The Benefits of Consistent Networking

In this episode, Kristina talks to Josh Suiter of The St. Matthews Chamber of Commerce in Louisville, Kentucky about the importance of consistently networking your business and offers several useful tips on how to go about it...

Marketing Business Growth For Wedding Professionals Business

March 23, 2021

Your Communication Style Can GET YOU or COST YOU Clients

In this episode, Kristina talks about the varied ways customers can communicate with your business and why your communication style may be getting you or costing you clients! How many ways can your clients reach out to you? B...

Wedding Professional Marketing Digital Marketing Marketing Business

March 16, 2021

Google My Business - The FREE Game Changing Marketing Tool

In this episode, Kristina talks about the importance of Google My Business and why it is a game changing marketing tool that every business should utilize. Tune in to hear about a FREE game changing marketing tool that you ca...

Business Google My Business Digital Marketing Marketing

March 01, 2021

Social Media Page Basics Make A Difference

In this episode, Kristina talks about social media page basics that will make a difference when engaged couples are searching for you! Social media is a great avenue for marketing your wedding business! Are you using it in yo...

Business Growth For Wedding Professionals Social Media Wedding Professional Marketing Marketing Marketing For Wedding Pros

March 01, 2021

Branding & The Impact It Has On Growing Your Business

In this episode, Kristina dishes about branding, your brand identity, your brand’s recognition, your brand’s awareness; what all of this is and why it is essential when marketing your business. Branding is a process and requi...

Branding Business Growth For Wedding Professionals Marketing Marketing For Wedding Pros Wedding Professional Marketing

March 01, 2021

Website 101 & Why It Is The Foundation Of Your Business

In this episode, Kristina talks about websites being the foundation of your company and why you may be losing out on new clientele if you aren’t paying attention to a few fundamental elements about your business’s website. Is...

Websites Wedding Professional Marketing Marketing For Wedding Pros Marketing Digital Marketing Business Growth For Wedding Professionals